Aaron and Associates offers a full suite of direct marketing programs and services
AARON ONLINE MEDIA: E-MAIL CAMPAIGNS

Aaron & Associates Online Media provides fully compliant opt-in e-mail databases that enable marketers to run end-to-end e-mail lead campaigns in the consumer and business marketplace.  Our many diverse online advertising partnerships ensure that e-mail messages are accurately delivered to the most responsive prospects.

All e-mail marketing campaigns are CAN-SPAM compliant and include consultation, creative testing, targeted opt-in e-mail list rental, deployment, and complete tracking and analytical services.  

Here is how our opt-in e-mail program works:

STEP 1 - E-MAIL MARKETING CAMPAIGN CONSULTATION
We consult with you on campaign development, ad copy, strategies, goals, timelines, and targeted list options.  We help plan a customized marketing campaign designed to achieve maximum results.

STEP 2 - CREATIVE CONSULTATION/DESIGN
We fully analyze your ad copy/creative design and make editing suggestions, if applicable.  As an alternative, you can provide us with your message copy and our creative team will craft a professional, graphic-rich version designed to be an eye-catching response generator.

STEP 3 - SELECTING YOUR TARGETED OPT-IN E-MAIL LIST
Based on your target market and geographical scope, we will select the ideal list for your campaign.  Our program offers access to millions of current e-mail respondents, in a multitude of categories, all of whom opted-in (granted permission) to receive information via e-mail from marketers. 

We also give you the opportunity to purchase the opt-in recipient's postal address, in case you want to follow-up through other marketing channels.  Following up with a direct mail piece and/or telephone call has proven to dramatically increase overall response rates.

Our main opt-in e-mail databases


Once your target list group is in place, and your creative piece, subject line, and display name are finalized, we will send you test versions of the e-mail to make sure that all graphics and links are setup properly.  Revisions can then be implemented, if necessary.  Once the test is approved, a deployment date will be officially scheduled. 

STEP 5 - E-MAIL DEPLOYMENT
On the scheduled deployment date, your approved e-mail message is sent to
your pre-selected list of customized recipients.  Your own e-mail address can be seeded onto the final master list, so that you will receive a copy of the official deployment.  Most of our clients start seeing results almost immediately.

STEP 6 - CAMPAIGN ANALYSIS & TRACKING
Our online tracking system enables you to simply and securely track the results of each e-mail campaign
Our system features make it easy to
analyze response ratios (open rates, click-through, etc) and evaluate the success of your campaign as it progresses. 


Along with the matched e-mail addresses, we also include a FREE proprietary Aaron & Associates tip sheet titled "Specifications and Guidelines for a Successful and Compliant E-mail Campaign".  This mini-guide will help increase your deliverabilty and also provides suggestions that will help drive better results.

OPT-IN E-MAIL PROGRAM BENEFITS:
• Provides a new channel of communication with responsive prospects
• Expands # of "new client" accounts
• Improves ROI for time-sensitive offers
• Ideal for follow-up on other communication, such as direct mail, and telephone calls
• Perfect for website/social media promotion, introducing clients & prospects to new products, special offers, and service solutions.
• You own the opt-in e-mails and can deploy to your list as often as you want (as long as you follow CAN-SPAM Act guidelines).
• Receive special pricing for postal and phone records, if ordered in tandem with the opt-in e-mail address.
Receive special pricing for e-mail deployment services, if you choose not self-broadcast to your e-mail list.
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All opt-in e-mail lists are guaranteed for accuracy and are developed on demand for each client based on the specific demographic and geographical requirements. 

List files are formatted to each client's specifications and are fully compatible with all standard CRM systems, spreadsheets, mapping software, and mailing label programs.

We offer affordable pricing for small to medium volume quantities, and extremely competitive rates for high-volume clients and list resellers.  Pricing contracts are available based on volume and term.


Automatically included at no-charge as part of our e-mail list service:
Accuracy Guarantee
Expedited order turnaround
Data exclusivity
Unlimited file backup service for all database files ordered through Aaron & Associates
Prior orders suppressed against all new orders
Expert marketing consultation based on 25+ years industry experience
E-mail addresses are fully CAN-SPAM compliant


OTHER AARON ONLINE MEDIA SERVICES:
» E-mail Append Program
» E-mail Deployment
» Online Display Advertising
» Social Media Marketing



Aaron & Associates is your one-stop, full-service solution
for targeted marketing lists, programs, and services.


  Call 800-470-LIST for a FREE consultation, or contact us for a quote









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